From strategy to execution, Blume provides a one-stop shop for companies selling into emerging B2B markets.
We support your commercial GTM (Go-to-Market) efforts
Blume builds robust outbound strategies to generate market demand through Ideal Customer Profile (ICP) identification, development and implementation of a multi-touch, multi-channel communication campaign enabling pipeline development.
Once initial demand is captured, Blume coordinates and manages discovery calls with prospective customers, facilitating the advancement of opportunities through the sales cycle.
Blume develops client channel strategies by outlining pricing models, territory mapping, sales performance incentive structuring and reporting frameworks to identify and facilitate introductions to hand selected resellers, distributors and integrators to ensure the development of a successful channel ecosystem.
The development of the sales enablement playbook to ensure seamless onboarding of new partners and cross-collaboration between the organizations—including training regimes, regular reporting cadences and opportunity CRM platform alignment.
When launching new products, companies benefit from market validation from their Ideal Customer Profiles (ICP). Leveraging network and experience, Blume sources and conducts interviews with ICPs to ensure products align with market demands.
Sales Operations & Analytics
Development and ongoing management of the tools, processes and practices critical to the success of sales and revenue teams. This includes the creation of metrics and a performance measurement framework for the organization.
Contact & Market Intelligence
In addition to a curated network of the most impactful thought leaders in key verticals, Blume offers a proprietary contact and market database designed exclusively for the industries we serve.